How to Prononce "App-Uh-Latch-Uh"
Why App-Uh-Latch-Uh
Lachian’s name is taken from the tail end of our region’s name, so we like to make sure that everyone pronounces App-Uh-Latch-Uh correctly. The idea of a shirt that tells people how to pronounce Appalachia isn’t a new concept. However, with so many people, typically in the northern tip of Appalachia or outside of the region, still saying it wrong, we thought we’d help the cause!
The design utilizes a geometric style with a pointed depiction of the Appalachian mountains. Additionally, there’s a forest what looks like 8-bit pine trees with a flowing river beneath. We like the design because not only is the message of the shirt evident with “APP-UH-LATCH-UH” boldly printed across the center, but the geometric design is in stark contrast to the the rugged textured woods of Appalachia.
I am from Atlanta, and only heard (or maybe just noticed) the App-uh-LATCH-uh pronunciation recently. My 91-year-old mama is from the North Georgia mountains. When I asked her how she pronounced the name of the mountain range, first she said, “You mean the Blue Ridge?” It took some explaining to get my point across (and my mama is as sharp as they come) because I didn’t want to influence her pronunciation. She then said “App-a-lay-shuh?” That is when I realized that I have never heard any of my North Georgia mountain relatives say Appalachia, no matter how you pronounce it. They just always said, “We’re from the mountains.”
My take-away is that there is no right or wrong in this. Not even mountain people from the same state, or even county, for that matter, say it the same way. Maybe we should just give the issue a rest. One other point I am constantly making about the South is that IT IS HUGE. The way they do it in North Carolina is nothing like the way they do it in Mississippi or East Texas, etc., and that it fine – wonderful, even.